In many parts of the country air pollution is most commonly associated with summer, and for good reason: sunlight and heat cause emissions to form ozone, or “smog,” during a time people enjoy being outdoors. So now, more than ever, mitigation efforts depend on effective communication with the millions of Americans who are planning family vacations and weekend road trips. And extra help is on the way!
Harold Essex, Graphic Designer with Fleishman-Hillard, discusses how organizations can best incorporate the It All Adds Up visual marketing materials into their communications.
Did You Know: Refueling during cooler periods of the day and in the evening can prevent gas fumes from heating up in the presence of sunlight, which creates ozone. And that helps reduce air quality alert days!
"The Kentucky Transportation Cabinet provides consistent messages on transportation choices and air quality that are tailored to metropolitan, rural and small urban areas."
More than 100 air quality and transportation professionals from across the country use the Exchange to share ideas and information on their public education and outreach activities...