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Winter means something different for every region—especially when it comes to climate. But whether the sun is shining or the snow is falling, clean air programs across the country can continue to promote the simple steps that help reduce traffic congestion and air pollution.
To help achieve cleaner air this winter, It All Adds Up to Cleaner Air especially encourages you to endorse the two simple steps for winter: trip chaining and telecommuting.
A wealth of materials, including updated ads, brand new fact sheets, online resources, tips, and ideas is available to help you succeed in your community outreach and education initiatives this season. Winter materials include:
It All Adds Up is here to help, so don't hesitate to contact us for help customizing the flyer, Flash animation, print ads, trip chain checklist, or any other print materials you plan to use.
The It All Adds Up winter program coincides with several national, regional, and local efforts to improve air quality and reduce traffic congestion, including:
- TRB Annual Meeting - Transportation 2025: Getting There from Here; January 22-26, 2006: The Transportation Research Board's 85th Annual Meeting will be an information-packed program that is expected to attract over 9,000 transportation professionals from around the world to Washington, D.C. The TRB Annual Meeting program will cover all transportation modes, with more than 2,600 presentations in 500 sessions addressing topics of interest to all attendees-policy makers, administrators, practitioners, researchers, and representatives of government, industry, and academic institutions. This year's spotlight theme is "Transportation 2025: Getting There from Here". Topics include "The Interstate Highway System's 50th Anniversary - What Have We Learned?" and "SAFETEA-LU: What it Means for Research and the Transportation Community". There are numerous air quality sessions, poster presentations, meetings, and a workshop on freight air quality issues (click for a listing). For more information, visit the Annual Meeting page at: http://www.trb.org/meeting.
- EPA/STAPPA/ALAPCO 2006 National Air Quality Conference, San Antonio, TX February 5-8, 2006: Quality of Air Means Quality of Life. For the first time, the U.S. Environmental Protection Agency (EPA) and the State and Territorial Air Pollution Program Administrators and Association of Local Air Pollution Control Officials (STAPPA/ALAPCO) are combining their national air quality and communication meetings. This conference provides a unique opportunity for transportation and air quality stakeholders to get new energy, ideas, and perspectives on public education and outreach. There will be Sunday workshops on crisis communications, generational marketing, and social marketing. Topics to be covered during the conference include: outreach to educators, health effects, evaluation and information tools, communicating with non-English-speaking populations, mobile sources and fuels, climate change, livable cities, and many examples of innovative outreach programs (click for agenda). Please set aside lunch on Tuesday, February 7, for a roundtable discussion with your fellow It All Adds Up Community Partners! For information on the conference's agenda, free registration, and hotel accommodations, please visit: www.airnow.gov.
- 20/20 The Way to Clean Air; Friday, February 17, noon - 1:00 p.m. EST (17:00 - 18:00 GMT). 20/20 involves individuals in the Greater Toronto Area in reducing their personal contributions to air pollution. Find out how they achieved their 20% reduction targets for home energy and vehicle use. The Tools of Change Educational Institute presents this Webinar, which costs $30. For more information, please visit http://www.toolsofchange.com/English/firstsplit.asp and click on "Workshops—Highlights Series."
- Telecommuter Appreciation Week; February 26-March 4, 2006. Continuing a tradition started in 1993, the American Telecommuting Association (ATA) declares "Telecommuter Appreciation Week", to honor Alexander Graham Bell's birthday on March 3rd. That week the ATA supports activities promoting the "win-win" benefits of telecommuting, such as reduced commuting expenses, saved time, and reduced stress. For more information, visit http://www.knowledgetree.com/ata.html.
- ITE 2006 Technical Conference and Exhibit - Transportation Solutions for the Real World (Held in conjunction with ITE District 9 and in cooperation with the Federal Highway Administration), San Antonio, TX; March 19-22, 2006. The ITE 2006 Technical Conference and Exhibit, "Transportation Solutions for the Real World," will bring together transportation professionals, urban designers, and community advocates in a collaborative environment to foster mutual understanding and learning about improving the transportation system to meet mobility and community needs. The information shared at the conference will be critical to transportation professionals employed by federal, state/provincial, regional, and local government agencies, consulting firms, universities, and manufacturers as well as community advocates and policy decision-makers. Conference attendees will hear from, and participate in discussions with, preeminent transportation professionals, community leaders, and leaders in allied fields. Attendees will leave the conference with examples of leading practices across the world and ideas of what they can do to make a difference. For more information, visit the Institute of Transportation Engineers' conference page at: http://www.ite.org/Conference.
FHWA is continuing its efforts to promote the It All Adds Up to Cleaner Air winter messages through a variety of activities including:
- Working with various organizations to encourage them to promote the winter messages and to share resources and information with their members and our Community Partners, including the Association of Metropolitan Planning Organizations, the National Association of Regional Councils, the Telework Coalition, the Association for Commuter Transportation, ITS America, Sierra Club, the American Lung Association, American Association of State Highway and Transportation Officials, and the State and Territorial Air Pollution Program Administrators and Association of Local Air Pollution Control Officials (STAPPA/ALAPCO).
- At the EPA/STAPPA/ALAPCO National Air Quality Conference, February 5-8,2006 in San Antonio (www.airnow.gov), It All Adds Up representatives will present the new Spanish-language It All Adds Up to Cleaner Air materials, discuss public education opportunities under the new Safe Routes to School program, and facilitate a roundtable discussion to create a wish list of website improvements, webinars, and other communication enhancements, and hit the always-important topic of new messages and materials.
- Developing an "evergreen" flash animation for the winter messages that is as appropriate for Mojave Desert as it is for Mid-Ohio.
- Providing technical assistance to Community Partners and members of the Alliance for Clean Air and Transportation (ACAT), such as customizing the Flash animation and print materials.
We hope the winter materials and online resources will help you with your outreach efforts this season. Please let us hear from you about the ways you adapt the materials for your community and about your progress in reaching your target audience(s). And please let us know if you have ideas for future seasons-we rely on your feedback as we look for ways to improve the initiative. Send us a note to tell us what you're thinking!
* The Web site links are provided as a service. The content does not necessarily reflect the views of the U.S. Government.
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